In an article I wrote called There’s A Writer Within You I suggested that everyone has good or bad experiences, which they could use to write articles or stories. In the article I go on basically to suggest that by accessing these experiences and/ or our imagination we can use them to be writers. To […]
Written on December 30th, 2007
Read more articles on Become a writer.
In an article I wrote called There’s A Writer Within You I suggested that everyone has good or bad experiences, which they could use to write articles or stories. In the article I go on basically to suggest that by accessing these experiences and/ or our imagination we can use them to be writers. To access this article click on mailto:awriterwithin@infogeneratorpro.com or visit http://www.opportunityassistance.com/articlce_awriterwithin.html
In this article I am going to show you how the development of your writing skills can help you to build your business. Each one of these ideas can easily when expanded upon make at least one article within itself. Here I will only touch upon the finer points. Writing experience helps you to do all of the following:
1) - Writing an Ad - Think of something creative. Use your imagination to develop an ad headline that will stand out above the rest and grab the attention of those who see it. It should lead the reader to read the ad.
A good friend of mine Tom “Big Al” Schreiter teaches in his materials and his workshops that the way to write an ad for network marketing that catches attention is to take elements of Benefit, Occupation, Geography, and Odd numbers. A strange combination you must agree. He calls the method “Big Al’s Cheap, Sleazy, Trashy, Four -Step Formula For Tabloid-Type Headlines.” He states that the tabloids that we see at our local supermarkets know that these types of headlines attract readers so he experimented with the elements of writing the headlines that these tabloids used. The success was phenomenal.
Here is my condensed example that Tom uses in his article about writing headlines:
Step 1: Pick A Benefit. Okay, easy enough: “How To Make More Money At Home In One Month Than Most People Do At Their Full Time Job In One Year” It sounds exciting, enough doesn’t it? But we can make this headline better. It’s time to apply information from,
Step 2: Occupation. How about: “A 42 Year Old Psychiatric Technician can show you how to make more money at home in one month than most people make at their full time job in one year.” Sounds better but lets apply,
Step 3: Geography. “A 42 year old psychiatric technician from Lincoln, NE can show you how to make more money at home in one month than most people make at their full time job in one year.” There’s one last step to improve upon this ad and that is the one that adds the final touches to your ad. That is adding the use of odd numbers such as 875, which is more specific than about 850 or about 900. Here is the application of:
Step 4: Odd Numbers. “A 42 year old psychiatric technician from Lincoln, NE can show you how to in 91 days make more money at home in one month than most people make at their full time job in one year.” There you have a headline that incorporates Benefit, Occupation, Geography and Odd Numbers. For a more detailed article about this you can find Tom Schreiter’s article “Big Al’s Cheap, Sleazy, Trashy, Four -Step Formula For Tabloid-Type Headlines” at http://fortunenow.com/Reports/4_Step_Headlines.htm
2) - Creating and Publishing an Ezine- An ezine is an online newsletter that is sent and delivered via email. It is a great way of developing a prospect list for your business opportunities and a business in itself by selling either advertising or subscriptions to the ezine, or both. What experiences can you expound from to make great editorial comment? What theme best reflects your experience, knowledge, and/ or imagination while still reflecting the goals of your business and the products and services it sells. If you sell cooking products you may want to have an ezine in which you publish recipes, especially those utilizing the products that you sell. If you sell nutritional products you might want to develop and publish an online newsletter that talks about the benefits of taking certain nutritional supplements and other health related issues. These are just a few ideas and they are only limited by your imagination. Because I like to read and write I have an ezine for those involved in writing positive and inspirational poetry and fiction. Because I am involved in home business opportunities I also have an ezine for those investigating and promoting home based business opportunities in particularly, network marketing. You can find ways to get subscribers to your newsletter or newsletters plus many other ideas by visiting http://opportunityassistance.com/promoteezine.html
3) -Create An Ebook- Do several of your experiences have different points to be made about the same subject? If so you could write about these experiences with each one being a chapter in itself. Put them together as an Ebook (there are several eBook compilers available) but that is another article in itself. You can do a search on most any search engine to find some of these compilers. There are even some that are free; however two of the best are ones created by Armand Morin.
These are eBookGeneratorGold at http://www.ebookgenerator.com/?hop=opptyassis.ebookgen and InstantPDFGenerator at
http://www.instantpdfgenerator.com/x.cgi?id=27791&pid=2015 Ebook Generator Gold is a very easy to use program that utilizes HTML. However, the drawback of the program is that it can only be used on IBM (PC) compatible computers. Although I have not yet purchased InstantPDFGenerator as I already have Adobe Acrobat, which produces PDF pages, I have heard that InstantPDFGenerator is easy to use and the pages can be read on any computer with a PDF reader. Therefore if you want to make your ebook compatible for both IBM compatibles and Macintosh purchase the InstantPDFgenerator.
4) -Look around for freelancing opportunities- Although this is not a business per se, one can make a great deal of money as an independent writer for any one of several publications looking for new material. There are several publications, some of which are looking for fiction, some for poetry and some for non-fiction. One great place to find these independent writing opportunities is by signing up for the newsletter from freelancewriting.com. Just go to http://www.freelancewriting.com and browse around their site for a while. You can find their subscription form at http://www.freelancewriting.com/guidelines/pages/index.html
5) -Free Publicity- One of the biggest opportunities today that although many involved in online marketing use is still not taken advantage of by many. That opportunity is to write articles, ones developed from your experiences in areas of marketing, writing, or whatever field and submit them to ezines looking for free content. The payoff is that they must publish your byline which has links to your website or websites as well as pertinent information about you that would make your material seem worthwhile. When readers of your material follow these links you will definitely see an increase in traffic to your websites. If you are selling a product or service at your website or if you are looking to recruit affiliates to sell products or services you should see some new business generated from this free publicity. Some of the many places which you can submit your articles to are: http://www.netterweb.com/articles/, http://authorconnection.com/, http://ezinearticles.com/, http://www.web-source.net/articlesub.htm, http://ideamarketers.com,
http://www.writers-and-publishers.com/, http://www.connectionteam.com/submit.html
These are just a few of the ways that writing can benefit your online business. The possibilities are truly endless and are only inhibited by the failings of your own imagination.
Keith P. Stieneke is a professional network marketer and Internet marketing consultant with experience in psychology, professional writing and network marketing. His Internet endeavors can be witnessed at http://www.opportunityassistance.com and the positive and motivational literary site
http://www.inthespiritofthebuffalo.com. You can subscribe to his newsletter Opportunity Assistance Online by sending a blank email to
mailto:OpportunityAssistanceOnline@infogeneratorpro.com
USING VENTURE CAPITAL TO START UP OR EXPANDBerwyn J. Kemp
USING VENTURE CAPITAL TO START UP OR EXPAND
By: Berwyn J. Kemp
The world of the venture capitalists is a multi-billion dollar world. At any point in time there are billions of dollars of venture capital available. For the start up, operational, or expansion needs of all kinds and sizes of businesses. And if you have a viable business or idea you can get the venture capital that you seek.
At one time venture capitalists favored the hi-tech cutting edge kinds of businesses. But, today the so called low-tech businesses are attracting venture capital as readily as only the hi-tech industry once did. And venture capital in amounts of several hundred thousand dollars to many millions of dollars can be attracted in 90 days or less. Here are some guidelines to help you get venture capital to start up, more effectively operate, or expand your business.
* You should start by evaluating your business or idea for it Demonstrable Economic Justification (DEJ). This evaluation will answer a number of very important questions. Such as: How big is the market for your products or services? What kind of competition do you have? What problem does your products or services solve? Does your market know they have the problem you solve? If not, large blocks of capital may be needed to educate your market, which could be a problem.
* Write a short executive summary of your venture capital idea or project. This executive summary should describe your proposal in enough detail to give prospective venture capitalists a clear idea of: Why you want this capital? How youll use this capital? What kind of competition you face? What kind of profits will this capital create? And, who is on your management team?
* Make a list of prospective venture capitalists who fund the kind of business you have. This list can be prepared from public sources of information. Such as, computer searches, phone book directories for major U.S. cities, and numerous other sources. The possibilities are endless for research sources that you can use.
* Send your executive summary to the venture capitalists that your research uncovers. And keep sending your executive summary around until you get a positive response from a number of prospective venture capitalists. The brief format of your executive summary makes it much easier for venture capitalists to review your proposal, than a full business plan will.
* Prepare a full business plan of your project or idea, once your get a positive response to your executive summary of 3 or more venture capitalists. In preparing your business plan you should try to keep it to between 15 to 20 pages, if at all possible. Because anything longer than this very seldom gets read. Yet you should list in the appendix of your business plan any other information or materials you have available. And if more information is needed by the venture capitalists, they can always request that specific information.
* Give more focus to the marketing section of your business plan than other sections. While, all sections of your business plan are important, most business plan focus on the profit projections. Yes, your profit projections are indeed important, but it is the marketing section that tell how those profit projections will be achieved.
Now use these guidelines to help you to get the venture capital that you seek. So that you can effectively start up, more effectively operate, or expand your business. Because the money is out there for you now all you have to do is go get it.
Berwyn J. Kemp is a financial consultant who helps businesses get funding. For full information on his funding products and services visit him at: http://www.bkempassoc.CityMax.com, NOW!
Written on December 30th, 2007
Read more articles on Become a writer.