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Copywriting Is Not One-Size-Fits-All
by: Karon Thackston
I was in shock. Honestly, I shook my head when I read his email. I meant no disrespect; I just couldnt believe he really felt that way.
Karon, I want you to write the sales letter for my site. How much will it cost me? read [...]
Written by mellow on July 12th, 2009 with comments disabled.
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” There is real magic in enthusiasm. It spells the difference between mediocrity and accomplishment.” Norman Vincent Peale
I wish I had said that. Because I live it.
Living life in the writing classroom is an enthusiastic dance… really, a dance marathon, since the teacher constantly supports the interest and momentum of students with [...]
Written by mellow on July 12th, 2009 with comments disabled.
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The Lost Art Of Fundamental Copywriting
by: Dean Phillips
What ever happened to good old fashion, fundamental copywriting? Has anyone seen AIDA? I mean, before you can run, you first have to learn how to walk, right? Yet, I see it over and over again. Marketers who can’t even write a simple headline are trying [...]
Written by mellow on July 12th, 2009 with comments disabled.
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