December 2008

You are currently browsing the articles from Copywriting Help written in the month of December 2008.

Writers Must Grow To Be Comfortable With Criticism

Summary:Dealing with criticism is part of being a writer. In fact, it’s part of every creative pursuit. Learning to cope with it comfortably will help you grow as both a creative professional and a person.
Writers Can Grow To Be Comfortable With CriticismBy Bonnie Boots
On my first assignment as a newspaper critic, I was [...]

Written by mellow on December 31st, 2008 with comments disabled.
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Copywriting Makeover: The Value of Being Crystal Clear: Part 1 of 2

by Karon Thackston ? 2006 http://www.copywritingcourse.com
Sometimes, despite our best efforts, the message we most want our customers to hear gets lost in a sea of superlatives. The marketer within us takes over and – before we know it – the core focus of the Web page, brochure or flyer becomes blurred. Let me assure [...]

Written by mellow on December 31st, 2008 with comments disabled.
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Attention Struggling Freelance Writers: To Get Published, Do Your Homework

Writing is a product. A basic marketing truism is that you can’t sell a product if no one wants to buy it. Whether or not your writing is wonderful doesn’t matter if you are writing about a subject no one wants to publish. The moral of the story? Never create your writing in a vacuum.
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Written by mellow on December 31st, 2008 with comments disabled.
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The Importance of White Space In Your Web Copywriting

Copyright (c) 2005-6 by Bruce Carlson
Have you ever pulled up a Web page and gotten “stuck” before you could even read very far?
Chances are the writer didn’t give your eyes the necessary space so you could take in the copy comfortably.
Writing for the Web requires a special kind of visual [...]

Written by mellow on December 30th, 2008 with comments disabled.
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Beating Writers Block: Melting the Sea of Perfection

You’re staring at the computer screen or a sheet of typing paper.
It’s blank.
Right before you sat down to write, you had a ton of great ideas.
Then you sat down and POOF! They’re GONE! Just like a wave from the Wicked Witch of the West’s magic wand. Doesn’t matter that she got creamed [...]

Written by mellow on December 30th, 2008 with comments disabled.
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Rules, Regs, and Recommendations for Search Engine Copywriting

by Karon Thackston 2003http://www.copywritingcourse.com
Copywriting is a primary factor when it comes to achieving good search engine placement. However, many times all that is done is to include keywords in the tags of a page and to include a few keyword mentions. While not extremely difficult, writing for the engines is a little more complicated [...]

Written by mellow on December 29th, 2008 with comments disabled.
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Tax Tips for Writers and Authors

Sometimes, another writer, upon learning that I’m both a book author and tax accountant, asks me for the best ways that authors can minimize their income taxes.
If I can, I try to weasel my way out of the discussion, offering up such basic tidbits as, “Well, be sure to look at the home office [...]

Written by mellow on December 29th, 2008 with comments disabled.
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Helping Clients Overcome “Their” Writer’s Block!

If you write for a living, that is, if you write articles for clients you often have heard about writer’s block. Personally, I think the topic is overdone and simply something that comes about when the author is too tired, distracted, or simply not interested in the topic at hand [oh, yes...this does happen!] On [...]

Written by mellow on December 29th, 2008 with comments disabled.
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Copywriting Secrets for Effective Websites

Successful website copywriting is very different than traditional copywriting.
Based on what actually works best ?and does not work?from writing dozens of websites for clients, here are the Top 9 website copywriting secrets. By applying them, your website will be a major marketing success for the business [...]

Written by mellow on December 28th, 2008 with comments disabled.
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Nightmare on Article Writer’s Block

Article writing is becoming one of the top ways to market your online business today since the search engines are looking for good quality, keyword rich content. But what happens when you can’t think of anything intelligent or useful to say and are suffering from the writer’s block blues? Here are a few tips on [...]

Written by mellow on December 28th, 2008 with comments disabled.
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