November 28th, 2007

You are currently browsing the articles from Copywriting Help written on November 28th, 2007.

Using a Technical Writer to Add Value to Your Company

Having worked as a technical writer in a corporate environment, I was often surprised how often good technical writing is dismissed as an extra. Even more, corporations almost invariably overlook the contribution a technical writer can make even from the earliest stages of product development.
It didnt used to be an issue. In the days when [...]

Written by mellow on November 28th, 2007 with comments disabled.
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Back to Copywriting Basics

You?ve probably read lots on effective copywriting strategies, how to utilize keywords, and various tricks of the trade for making sure your copywriting is as effective as possible. This is good stuff … anything that results in a better website is worth reading and absorbing.
However, before you learn to walk, you need to learn to [...]

Written by mellow on November 28th, 2007 with comments disabled.
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Corporate Roads Less Traveled: A Guide For Freelance Writers

When targeting any corporation for freelance work, most writers contact the communications department. It makes sense, after all, that the department responsible for the majority of a company’s external and internal communications would have the greatest potential need for freelancers.
But having worked in a large insurance company for over 15 years, I can vouch for [...]

Written by mellow on November 28th, 2007 with comments disabled.
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