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Want to increase your online sales? Make sure your offer is one they can’t pass up!
Any offer you make through your Internet copywriting needs to be worth the readers’ time. Time is valuable and there is no bigger waste of time – for you as the creator or for your reader – than a [...]
Written by mellow on August 29th, 2007 with comments disabled.
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When targeting any corporation for freelance work, most writers contact the communications department. It makes sense, after all, that the department responsible for the majority of a company’s external and internal communications would have the greatest potential need for freelancers.
But having worked in a large insurance company for over 15 years, I can vouch for [...]
Written by mellow on August 29th, 2007 with comments disabled.
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The words “writer’s journal” can mean something different to every writer. Some of us use one to jot down ideas and characters. Others use theirs to keep a detailed account of their days. Still others, well, you get the picture. There are many books and articles on the subject, each one giving you the details [...]
Written by mellow on August 29th, 2007 with comments disabled.
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Online copywriting has the same goals as print content, but there at least seven distinct points of departure between writing copy online and for print.
Online copywriting and print copywriting are very different. You hear that all the time. But that’s an observation as unhelpful as it is obvious. What are the real similarities and differences [...]
Written by mellow on August 29th, 2007 with comments disabled.
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