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In my work as a copywriter’s coach I often talk with new and even seasoned copywriters who express their deeply hidden yet oft-nagging fear of “not measuring up.”
I explain that every copywriter has to go through this (sometimes long) phase, and tell my own story of crippling insecurity.
My worst moment was shortly after [...]
Written by mellow on March 1st, 2007 with comments disabled.
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In 10 short years, websites have evolved from business novelty to necessity…perhaps now the most important part of a business’ marketing and branding arsenal. For very small shops to the largest publicly-traded corporations, websites have become both the most preferred and the most interactive way for companies to communicate with their customers and prospective customers. [...]
Written by mellow on March 1st, 2007 with comments disabled.
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Some so-called writing experts say you don’t need much skill or talent to be a freelance copywriter for businesses and professionals. Don’t believe it. This article looks at the specific writing skills you must have to be successful and prosperous in this field. If your abilities are not up to par, all hope [...]
Written by mellow on March 1st, 2007 with comments disabled.
Read more articles on Become a writer.