It?s a fact that one website will pull many times the leads or sales as a competing website. What causes this large variance in results? It?s the copywriting on the website.
Here?s what works best from actual results and testing on dozens of websites we?ve done the [...]
Written on May 19th, 2012.
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” There is real magic in enthusiasm. It spells the difference between mediocrity and accomplishment.” Norman Vincent Peale
I wish I had said that. Because I live it.
Living life in the writing classroom is an enthusiastic dance… really, a dance marathon, since the teacher constantly supports the interest and momentum of students with [...]
Written on May 19th, 2012.
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Research for news or feature stories is very different to academic study. Time limits or ‘deadlines’ are usually more critical and the depth of information required is much less. In journalism, research will be for background information and for the purposes of finding people you can interview for expert comment or analysis. These are called [...]
Written on May 18th, 2012.
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If you own an online business you are one of the masses of ?Netreprenuers? that canvas the worldwide web today. You have a web presence because you believe that you have a product or service that is either unique or fairly priced and the web is where you are banking on earning an income.
Making the [...]
Written on May 18th, 2012.
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freelance copywriter, copywriting tips, white papers, freelance commercial writer
Dan Kennedy is a freelance copywriter who is regarded as a hero by many of us in the copywriting profession. And for good reason, my copy of his book, The Ultimate Sales Letter, is highlighted, bookmarked and contains [...]
Written on May 17th, 2012.
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Resist the temptation to devote any more than 10 percent of your bait piece to self-promotion. Doing so would make it less appealing for others to recommend or reprint it. Producing something that benefits your market without a heavy sales pitch attached puts you in a very positive light, and just [...]
Written on May 17th, 2012.
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Norm Goldman, Editor of the book reviewing and author interviewing site, www.bookpleasures.com reviews Monterey Shorts 2: More On The Line: Stories by Fiction Writers of the Monterey Peninsula.
Editors: Chris Kemp: Byron Merritt: Ken Jones ISBN: 0976009609 [...]
Written on May 16th, 2012.
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Regardless of what service you provide or what type of products you produce, in today highly competitive and rapidly changing world one should always have appealing, attracting and interesting content on the web site. Web copywriting process is destined to help you to create well-written content copy. Copywriters will be able to design and compose [...]
Written on May 16th, 2012.
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No other element of marketing will make your business succeed or fail faster than your copywriting. Good copywriting can earn you a fortune. Bad copywriting will sink your business faster than the Titanic!
However, rather than write an article on how to write great copy, we decided to let three of the greatest copywriters of all [...]
Written on May 16th, 2012.
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Overcome Writers Block with Snake Dancing
by: Judy Cullins
Writers block! Even columnist Dave Berry has it. He admits that at least 30 times a day when writing his humor column, he gets up from his computer to sip his Pepsi and to divert his attention when he can’t think of what to write. Recently, [...]
Written on May 15th, 2012.
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